Tesla Reaches 10 Millionth Electric Vehicle Milestone

Tesla has produced its 10 millionth electric vehicle, a milestone that marks significant progress toward one of the four product goals in CEO Elon Musk’s $1 trillion pay package. The company aims to build 20 million vehicles by 2035 and is currently on track for this goal if it maintains or accelerates production rates. However, Tesla has yet to sell two million cars in a single year and faces challenges such as slowing U.S. sales and increasing costs from discounts and new ventures like AI and robotics. Despite reduced competition in the EV market due to other automakers scaling back efforts, Tesla is struggling domestically with 13% lower second-quarter U.S. sales compared to last year. The company has turned its focus toward international markets such as Japan and Australia for growth. While Tesla leads in vehicle production goals, it lags behind on software subscriptions and robotics development — two of the other key targets outlined by the board. The only major competitor at a similar scale is China’s BYD, which recently surpassed 17 million new energy vehicles sold.

By Sean O'Kane · TechCrunch ·

Tesla Reaches 10 Millionth Electric Vehicle Milestone

Tickers: $TSLA

Topics: electric vehicles Elon Musk compensation production milestone Tesla

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