Apple Partners With Klarna to Launch iPhone Leasing Program
Apple Inc. (AAPL) has introduced a new hardware-leasing program called Apple Upgrade in the U.S., offered through its partnership with Klarna (KLAR). This initiative allows customers to lease devices such as iPhones, iPads, Macs, and Apple Watches starting at $17.99 per month for an iPhone. The move is expected to lower upfront costs for consumers, potentially accelerating upgrade cycles and increasing ecosystem loyalty. The program could shift one-time purchases into recurring revenue streams while boosting adoption of flagship hardware and services. Despite recent stock gains pushing AAPL's market cap above $5 trillion, some analysts remain cautious ahead of Apple’s Q3 earnings report on July 30. Jefferies has maintained a 'Hold' rating with an upwardly revised price target of $309. The broader analyst consensus remains at 'Moderate Buy,' though the mean price target suggests potential downside from current levels.
Topics: AAPL stock Apple Upgrade hardware leasing Klarna partnership