Google Expands Age-Assurance Technology for Android Developers
Google is expanding its age-assurance technology, the Play Signal API, to Android developers worldwide by the end of 2026. Initially available in Brazil and set to launch in Australia and Canada by mid-August, this tool helps app developers identify younger users without accessing personal data like date of birth. Instead, it allows parents or adults to share age ranges directly with apps through Google’s Family Link dashboard. The move aligns with increasing regulatory pressure on tech companies to improve protections for minors online. Similar to Apple's recent global rollout of its own age-verification tools in February 2024, Google emphasizes privacy by not sharing the data automatically — users must opt-in first. The feature complements existing safety measures within Google Play and Family Link that help parents manage app access and screen time. This expansion reflects a broader industry shift toward compliance with global laws requiring age verification for digital services.
Topics: Android Apps Child Safety Google