X Corp and World Federation of Advertisers Settle Legal Dispute

Elon Musk’s X Corp has reached a settlement with the World Federation of Advertisers, ending their prolonged legal battle that began in 2024. At the time, Musk accused the industry group of orchestrating an illegal boycott against X through its Global Alliance for Responsible Media (GARM) initiative, which aimed to prevent ads from appearing alongside harmful content. GARM has since been disbanded. In March 2026, a judge dismissed Musk’s lawsuit, signaling a resolution to this contentious chapter. The settlement marks the end of one of the most high-profile legal disputes in social media and advertising history. While details about financial terms or specific concessions remain undisclosed, the outcome is seen as a strategic win for both parties—X Corp avoids further litigation costs while advertisers regain stability in their platform relationships.

By Mia Sato · The Verge ·

X Corp and World Federation of Advertisers Settle Legal Dispute

Tickers: $TWTR

Topics: Advertising Standards Elon Musk GARM X Corp (Twitter)

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