Branch Launches Enhanced Direct Repair Program Powered by CrashBay
Digital-first insurer Branch has launched an enhanced direct repair program (DRP) in collaboration with coordination platform CrashBay. The new offering, which was developed and deployed within three weeks—far faster than the typical months-long process for such programs—provides members access to a fully managed vetted repair network through CrashBay's digital infrastructure. CrashBay acts as a neutral coordinator connecting Branch’s policyholders with local repair shops without owning any facilities or performing repairs itself. The integration of this program into Branch’s claims management system has improved coordination and execution for its customers, according to Charlie Wendland, Chief Claims Officer at Branch. John Harvey, founder of CrashBay, praised the speed and efficiency of working with a carrier like Branch that aligns closely with their technological approach. The partnership highlights how digital innovation can streamline traditional insurance processes while maintaining high service standards.
Topics: claims_service digital_insurance direct_repair_programs