Deckers Brands Reports Record $1 Billion in First-Quarter Sales
Deckers Brands reported record net sales of $1.02 billion for the first quarter of fiscal year 2027, a 5.7% increase compared to the same period last year. The growth was primarily driven by strong performance from its HOKA and UGG brands, with HOKA seeing a 7.7% sales rise to $703.5 million and UGG growing by 4.9% to $278 million. Direct-to-consumer revenue grew significantly at 13%, reaching $352.8 million, while wholesale revenue increased modestly by 2.2%. Internationally, sales rose 8.4% to $502.1 million compared to a 3.2% increase in domestic markets. Despite the strong top-line growth, operating income slightly declined due to higher SG&A expenses. The company also announced an updated fiscal year outlook with revised gross and operating margin forecasts.
Tickers: $DECK
Topics: Deckers Brands HOKA revenue growth sales UGG