Four QSR Chains Accelerate Franchised Growth in H1
In the first half of 2026, four quick-service restaurant (QSR) chains accelerated their franchising efforts to expand into new markets and drive growth. Jollibee, a Filipino chicken chain, signed three multi-unit franchise agreements in the U.S., boosting its confidence in scaling from 81 units to 330 by 2030. Layne's Chicken Fingers also expanded rapidly, surpassing 50 locations and entering California through a new deal. Capriotti’s Sandwich Shop is another brand leveraging franchising for growth as it prepares for an IPO. The QSR sector has seen strong demand in subcategories like chicken tenders and sandwiches, with brands such as Zaxbys and Raising Cane's growing significantly. Franchisees are drawn to these chains due to high average unit volumes (AUVs), which can rival those of major casual dining restaurants. Jollibee’s U.S. franchise units achieved an AUV of $5 million in 2025, comparable with top-performing casual dining brands like Chili's and Golden Corral.
Topics: franchise growth international expansion restaurant industry