Deckers Reports $1 Billion Q1 Revenue as Hoka and Ugg Drive Growth
Deckers Brands reported first-quarter net sales of $1.02 billion for fiscal 2027, a 5.7% increase compared to the same period last year. The company exceeded earnings expectations with diluted EPS at 94 cents per share, up from 93 cents in the prior year despite lower overall profits due to strategic brand adjustments. Hoka and Ugg were key drivers of growth, contributing $703.5 million (up 7.7%) and $278 million (up 4.9%), respectively. The direct-to-consumer channel saw a significant increase in sales with a 13% rise to $352.8 million compared to the previous year, while international revenue grew by 8.4%. Deckers also raised its full-year diluted EPS guidance from $7.30–$7.45 to $7.35–$7.50 for fiscal 2027. CEO Stefano Caroti highlighted strong global demand and product innovation as key factors in the company's performance, noting a focus on long-term strategies while navigating brand phase-outs like Koolaburra.
Tickers: $DECK
Topics: Deckers financial_performance Hoka Ugg