Harley-Davidson Sets Retail Target for 2026 and Raises Operating Income Outlook

Harley-Davidson (HOG) has set a retail unit target of 133,500 to 138,500 units for 2026 while raising its operating income outlook to between $10 million and $50 million. The company reported strong domestic retail performance in North America during Q2.

By SA Transcript Insights Editor, SA News Editor · Seeking Alpha · July 24, 2026, 12:02 UTC

Harley-Davidson Sets Retail Target for 2026 and Raises Operating Income Outlook

Tickers: $HOG

Topics: automotive management commentary retail sales

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