45% of U.S. Households Plan to Use Buy Now, Pay Later for Back-to-School Expenses
A survey by Omnisend reveals that rising financial stress is pushing parents toward using BNPL services and other financing methods like credit or savings to cover back-to-school costs. Nearly half (45%) of households plan to use 'Buy Now, Pay Later' this year for such purchases.
Topics: back-to-school shopping buy now pay later (BNPL) financial stress parental spending habits