Netflix Shifts Focus to 'Quality' Engagement Amid Slowing View Hours Growth
Despite meeting earnings estimates and reporting a healthy revenue growth of 13%, Netflix's stock fell sharply due to concerns over slowing engagement metrics. The company is emphasizing a new definition of 'quality' user interaction, but investors are wary as total view hours grew only 2% in the first half of 2026.
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Topics: engagement metrics investor sentiment Netflix revenue growth