Smurfit Westrock Collaborates with Coca-Cola China for World Cup Packaging

Smurfit Westrock has partnered with Coca-Cola China to develop paper-based packaging solutions tailored for the brand's 2026 World Cup campaign. The collaboration includes multiple formats designed for retail and e-commerce, emphasizing durability and material efficiency.

By Kuldeep Jha Wed, July 8, 2026 at 11:42 AM GMT+3 2 min read · Yahoo Finance ·

Smurfit Westrock Collaborates with Coca-Cola China for World Cup Packaging

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Topics: packaging retail innovation sports marketing sustainability

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