Straight Women Drive Growing Popularity of Gay Romance Stories

Gay romance stories like 'Heated Rivalry' and 'Red, White & Royal Blue' are gaining popularity among straight women in the U.S., with increased engagement on platforms such as TikTok. This trend is pushing LGBTQ+ media further into mainstream culture.

By Alex Harring · CNBC · June 27, 2026, 12:22 UTC

Straight Women Drive Growing Popularity of Gay Romance Stories

Topics: fandom culture LGBTQ+ media romance content

Read the full article at CNBC

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