Marriott Hotel Owners Push for Greater Bonvoy Loyalty Program Revenue Sharing

Hotel owners are pressuring Marriott International to share more revenue from its Bonvoy loyalty program. The program is expected to generate nearly $1 billion in fee revenue this year, with a March letter from over 50 hotel owners requesting financial transparency and changes to reimbursement structures.

By Jeff Lewis Wed, June 24, 2026 at 11:12 PM GMT+3 2 min read · Yahoo Finance ·

Marriott Hotel Owners Push for Greater Bonvoy Loyalty Program Revenue Sharing

Tickers: $MAR

Topics: hotel_owners_pressure joint_venture loyalty_programs

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