Snap Inc Acquires Illumix to Enhance Augmented Reality Capabilities
Snap Inc (SNAP) has acquired AR company Illumix, aiming to strengthen its augmented reality initiatives and improve its Specs smartglasses. The acquisition is part of Snap's broader strategy to position itself as a leader in the emerging smartglass computing platform.
Tickers: $SNAP
Topics: augmented reality Illumix metaverse Snap Inc.