Gen Z Remains Loyal Fast Casual Customers Amid Economic Challenges
Despite labeling fast casual meals as 'slop,' Gen Z remains a loyal and demanding customer base for the sector, according to SmartSense by Digi survey data. The findings indicate that while dining-out budgets have tightened across all age groups, Gen Z maintains strong engagement with fast casual brands like Chipotle (CMG), Sweetgreen (SG) and Cava (CAVA).
Topics: dining preferences economic impact fast casual restaurants food safety Gen Z