Beyond Meat Launches Protein Drink Line Amid Declining Sales
Facing declining sales of its plant-based meat products and significant operating losses in 2025, Beyond Meat has launched a new line of protein drinks called Beyond Immerse. The company is attempting to pivot into the growing $35 billion protein drink market, which is projected to grow at a CAGR of 9.4% through 2032.
Topics: Beyond Meat financial performance plant-based meat decline protein drinks pivot