Lectric eBikes Expands with New Brands Amid E-Bike Industry Bankruptcies
Lectric eBikes, a bootstrapped electric bike company based in Phoenix, Arizona, has launched three new brands this year—Juiced Bikes (relaunched), Juiced Powersports, and Monarc. This expansion contrasts with the recent wave of bankruptcies among VC-backed competitors like Rad Power Bikes.
