General Mills Sells Häagen-Dazs Shop Operations in China to Ningji Consortium
General Mills is selling its Häagen-Dazs shop operations in mainland China to a consortium including QSR chain operator Ningji. The move aligns with the company's strategy to focus on higher-growth areas and divest non-core assets, following recent sales of businesses in Brazil and the U.S.
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Topics: brand licensing divestitures M&A