Lord Sugar Wins Trademark Dispute Against TikTok

Lord Sugar's company, TickTickTrader, successfully defended itself against a trademark infringement claim from TikTok. The Intellectual Property Office dismissed TikTok’s application due to no consumer confusion and ordered the social media giant to pay £1,700 in legal costs.

By James Titcomb Sun, May 17, 2026 at 4:03 PM GMT+3 3 min read · Yahoo Finance ·

Lord Sugar Wins Trademark Dispute Against TikTok

Topics: legal battle Lord Sugar TikTok trademark

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