Gaia Announces Strategic Shift Toward Direct Memberships and Pricing Adjustments
Gaia (NASDAQ:GAIA) outlined a strategic refocus on direct memberships during its Q1 earnings call, including an ~15% monthly price increase in about 80% of regions. The company reported $24.3M revenue for the quarter with positive free cash flow and aims to reduce churn by 20%, boost ARPU by 20–25%, and reach profitability by full-year 2027.
Tickers: $GAIA
Topics: content investment earnings free cash flow membership model pricing strategy