MBC GROUP Reports Resilient Q1 2026 Performance Amid Challenging Advertising Environment

MBC Group reported resilient performance in the first quarter of 2026, with revenues declining to SAR 1.6 billion compared to SAR 2.0 billion a year ago due to softer advertising demand and project timing effects. Despite this, net profit reached SAR 222.3 million, supported by cost discipline and strong growth from MBC SHAHID.

By MBC Group · PR Newswire · May 10, 2026, 11:50 UTC

Topics: cost management entertainment media net profit revenue decline

Read the full article at PR Newswire

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