Amazon Adds Vertical Video Feed 'Clips' to Prime Video
Amazon Prime Video is introducing a new vertical video feed called 'Clips' to its app, offering short-form video snippets from its shows and movies. The feature, similar to TikTok, will personalize content based on users' viewing history and is rolling out to select U.S. customers ahead of a broader launch this summer.
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Topics: Amazon entertainment Prime Video streaming technology video feed