Augment Acquires Merlin to Enter U.S. Wholesale Distribution Sector
Augment has acquired Merlin, a stealth AI company focused on wholesale distribution, marking its first entry into the $8 trillion U.S. wholesale distribution sector. The acquisition brings in Alex Moazed as president of wholesale distribution and strengthens Augment's AI platform with distribution-specific domain expertise. The move responds to customer demand for integration with distributors, a key segment in the supply chain.
Topics: acquisition AI distribution merger supply chain technology