H&M's Sourcing Strategy Reflects Global Supply Chain Changes
H&M Group has adapted its sourcing strategy in response to geopolitical tensions, tariffs, and environmental policies, reflecting broader shifts in the global fashion supply chain. Analysis by Dr. Sheng Lu highlights the evolving nature of the fast fashion business model, influenced by AI, tariffs, and consumer demand for sustainability. The company's supplier data provides insights into how global supply chains are transforming.
Topics: fashion industry geopolitics sourcing supply chain sustainability tariffs