Cetera Combines Two Employee Firms to Create $19 Billion RIA
Cetera Financial Group has merged two of its internal registered investment advisors to form Cetera Planning Partners, a $19 billion RIA with over 100 advisors. The move is part of Cetera's strategy to expand its employee RIA community through acquisitions. The new entity will operate within Cetera’s RIA and Branches Channel, offering advisors access to in-house specialists and multi-custodial relationships.
Topics: acquisitions Cetera Financial Group employee advisors RIA consolidation