Instagram Tests New 'Instants' App for Disappearing Photos
Instagram is testing a new app called 'Instants' that allows users to share disappearing photos with friends, available in Spain and Italy. The app focuses on quick, unedited, and ephemeral content, similar to platforms like Snapchat. The move aims to return to Instagram's original social sharing roots and compete with other ephemeral content apps.
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Topics: Ephemeral Content Instagram Instants Product Testing Social Media