WhatsApp Introduces Prepaid Phone Recharge Feature in India to Boost Payments Usage
WhatsApp has introduced a feature allowing users in India to recharge their mobile numbers directly within the app, partnering with PayU. Despite having over 500 million users in the country, WhatsApp's payments usage remains significantly lower compared to competitors like PhonePe and Google Pay. The feature is part of WhatsApp's broader strategy to expand its payments and services ecosystem in India.
Topics: digital payments fintech India mobile recharges PayU WhatsApp