Netflix Introduces Vertical Video Feed and Expands AI Use for Recommendations and Content Creation
Netflix plans to launch a vertical video feed similar to TikTok and expand the use of AI for content creation and recommendations. The company has been testing the vertical video feature since last year and recently acquired AI company Interpositive to enhance its generative AI capabilities. These moves aim to improve user engagement and content personalization.
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Topics: acquisition AI content creation product launch vertical video